TEXT.JPEG https://www.text-jpeg.com/fr Words you picture Wed, 16 Jan 2013 08:54:08 +0000 fr-FR hourly 1 http://wordpress.org/?v=3.4.2 VeryOne https://www.text-jpeg.com/fr/portfolio/veryone/ https://www.text-jpeg.com/fr/portfolio/veryone/#comments Thu, 15 Nov 2012 23:21:13 +0000 pnabhan@hotmail.com http://www.text-jpeg.com/?post_type=portfolio&p=162  

EURENCO, the French-based world leader in Cetane Improver, wished to reinforce its leadership position in the category as well as its further expansion in the global market.
VeryOne name and baseline were created to lead the way and express the promise of a global leader that offers the greatest capacity, reliability and expertise.

 

Naming
Baseline

Design : Hoefig Design

]]> https://www.text-jpeg.com/fr/portfolio/veryone/feed/ 0 Terres de cafe https://www.text-jpeg.com/fr/portfolio/terres-de-cafe/ https://www.text-jpeg.com/fr/portfolio/terres-de-cafe/#comments Fri, 28 Sep 2012 17:38:36 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=56 Terres de café is a premium coffee shop chain in Paris.
With their five shops, they promise a genuine coffee experience that will awake your five senses.

Positioning
Naming

]]> https://www.text-jpeg.com/fr/portfolio/terres-de-cafe/feed/ 0 ExtraSmile https://www.text-jpeg.com/fr/portfolio/extrasmile/ https://www.text-jpeg.com/fr/portfolio/extrasmile/#comments Fri, 28 Sep 2012 17:36:12 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=51 ExtraSmile produces oral health kits (toothbrush, toothpaste, floss). For every kit that is sold, an extra one goes free to a child in need.

Positioning
Key Messaging
Manifesto

Naming
Baseline
Tone of voice
Corporate Communication
Storytelling

]]> https://www.text-jpeg.com/fr/portfolio/extrasmile/feed/ 0 Mojo kitchenbar https://www.text-jpeg.com/fr/portfolio/mojo-kitchenbar/ https://www.text-jpeg.com/fr/portfolio/mojo-kitchenbar/#comments Fri, 28 Sep 2012 17:34:39 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=47 Mojo kitchenbar is a new restaurant chain based in Paris.
Offering creative, custom made sandwiches and salads, you’re sure to boost up your mojo for the day

Positioning

Naming
Baseline

]]> https://www.text-jpeg.com/fr/portfolio/mojo-kitchenbar/feed/ 0 YogiTea https://www.text-jpeg.com/fr/portfolio/yogitea/ https://www.text-jpeg.com/fr/portfolio/yogitea/#comments Fri, 28 Sep 2012 17:31:32 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=43 YogiTea, one of the leaders in the organic tea industry is unveiling a whole new range of teas and infusions on the French market.
To find your inner balance or be energized just take a sip.

Language analysis
Nomenclature

Naming
Tone of voice

Cultural adaptations

]]> https://www.text-jpeg.com/fr/portfolio/yogitea/feed/ 0 R-Link https://www.text-jpeg.com/fr/portfolio/r-link/ https://www.text-jpeg.com/fr/portfolio/r-link/#comments Fri, 28 Sep 2012 16:17:59 +0000 madtwo http://text-jpeg.com/?post_type=portfolio&p=33 R-Link is Renault’s latest innovative on-board multimedia platform
To connect all your devices to your Renault
To control and configure your Renault
To link you, by voice, to the road

Language analysis
Positioning

Naming

]]> https://www.text-jpeg.com/fr/portfolio/r-link/feed/ 0 Viakeo – Don’t go by the book! https://www.text-jpeg.com/fr/portfolio/viakeo-dont-go-by-the-book/ https://www.text-jpeg.com/fr/portfolio/viakeo-dont-go-by-the-book/#comments Fri, 28 Sep 2012 15:43:25 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=64 Viakeo is a personal trip planner.
Unlike other trip planners, Viakeo invites you to create your personal travel book to discover the world the way you want.

Audit
Language analysis
Positioning

Baseline
Tone of voice

]]> https://www.text-jpeg.com/fr/portfolio/viakeo-dont-go-by-the-book/feed/ 0 Eydo Labs https://www.text-jpeg.com/fr/portfolio/eydolabs/ https://www.text-jpeg.com/fr/portfolio/eydolabs/#comments Fri, 28 Sep 2012 15:41:48 +0000 madtwo http://www.text-jpeg.com/?post_type=portfolio&p=62 Eydo Labs is a new pharmaceutical group exclusively dedicated to the development and marketing of eco-responsible and innovative antibacterial products in the field of green pharma and non-pharma markets.

Audit
Positioning
Nomenclature

Naming

 

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